Case Studies in Strategic Communication (ISSN: 2167-1974) is an online, peer-reviewed, open access journal published by Annenberg Press at the University of Southern California. www.csscjournal.org. Case Studies in Strategic Communication (CSSC) welcomes case submissions for current and future volumes addressing a broad range of strategic communication issues, including campaigns and programs in: public relations, advertising, marketing, integrated marketing communication, social media, crisis communication, online community management, health communication campaigns, and more. CSSC's case studies are ideal for teaching and learning, illustrating in-depth situations in strategic communication. Cases do not resemble typical social scientific research articles found in other journals. Rather, the focus is to tell compelling stories about how organizations launched campaigns, weathered crises, or used particular strategies and tactics to achieve objectives. Now in its third volume, cases published to date have covered topics such as: - Harnessing fans as in-stadium social media brand ambassadors during professional baseball games (Volume 1, 2012) - A college campus advertising campaign to curb binge drinking (Volume 2, 2013) - The CDC's fictional zombie invasion campaign to promote emergency preparedness (Volume 2, 2013) - The 1993 Lucasville prison riot's lessons for crisis communication and media relations (Volume 3, 2013) - Tackling taboo and shame in the marketing of vibrators (Volume 3, 2013) - New Jersey's campaign to reignite tourism after Hurricane Sandy (Volume 3, 2013) CSSC's cases are free to use for your research and teaching. A unique feature of CSSC cases is the inclusion of discussion questions and classroom activities at the end of each article. All submissions undergo blind peer review. As an online journal, hyperlinks and multimedia content used to augment cases are welcome. Cases and instructions for authors can be found at www.csscjournal.org. Questions about the appropriateness of a case submission? Feel free to contact the editor at csscjournal@gmail.com. Thanks! db --- Daren C. Brabham, Ph.D. Assistant Professor, Annenberg School for Communication & Journalism Editor, Case Studies in Strategic Communication | www.csscjournal.org University of Southern California 3502 Watt Way, Los Angeles, CA 90089 (213) 740-2007 office | (801) 633-4796 cell brabham@usc.edu | www.darenbrabham.com