Tying this one more time: Facebook Business Models
I am looking for writing about the development of the Facebook business model and social networking platform business models more generally. The sources can be business/industry as well as academic. I am casting my net very widely at this point so don't hold back on anything that might even be tangential. Thanks so much. Andrew Herman Andrew Herman, Ph. D. Associate Professor Department of Communication Studies Wilfrid Laurier University Waterloo, Ontario N2L 3C5 CANADA 519 884-1970 x3693
Hi Andrew -- I have two marketing sources; don't know if they're on the right track. Meadows-Klue, Danny. "Opinion Piece: Falling in Love 2.0: Relationship Marketing for the Facebook Generation." Direct, Data, and Digital Marketing Practice. March 2008 9.3, 245-250. Smith, Mari and Willie Crawford. Facebook and Twitter 4 Serious Marketers: An Interview of Mari Smith and Willie Crawford. Ebook. Accessed 19 Dec 2008. Available online at http://www.scribd.com/doc/5709740/Facebook-And-Twitter-For-Marketers -- Best! Deanya On Thu, May 14, 2009 at 12:01 PM, Andrew Herman <aherman@wlu.ca> wrote:
I am looking for writing about the development of the Facebook business model and social networking platform business models more generally. The sources can be business/industry as well as academic. I am casting my net very widely at this point so don't hold back on anything that might even be tangential.
Thanks so much.
Andrew Herman
Andrew Herman, Ph. D. Associate Professor Department of Communication Studies Wilfrid Laurier University Waterloo, Ontario N2L 3C5 CANADA 519 884-1970 x3693 _______________________________________________ The Air-L@listserv.aoir.org mailing list is provided by the Association of Internet Researchers http://aoir.org Subscribe, change options or unsubscribe at: http://listserv.aoir.org/listinfo.cgi/air-l-aoir.org
Join the Association of Internet Researchers: http://www.aoir.org/
-- Deanya Lattimore 704/434/8994 home ABD PhD. Syracuse University Adjunct, Gardner-Webb University http://www.deanya.com Twitter: http://twitter.com/deanya Diigo: http://www.diigo.com/profile/deanya Google Chat: deanyalattimore@gmail.com
Hi Andrew, I'm currently reading a book you might find useful: The Internet and American Business edited by William Aspray & Paul E. Ceruzzi (MIT: 2008). http://mitpress.mit.edu/catalog/item/default.asp?ttype=2&tid=11468 cheers, Esther Dr Esther Milne Lecturer in Media and Communications Faculty of Life and Social Sciences Swinburne University of Technology John Street, Hawthorn VIC 3122 AUSTRALIA e: emilne@swin.edu.au www.fibreculture.org
"Andrew Herman" <aherman@wlu.ca> 5/15/2009 2:01 AM >>> I am looking for writing about the development of the Facebook business model and social networking platform business models more generally. The sources can be business/industry as well as academic. I am casting my net very widely at this point so don't hold back on anything that might even be tangential.
Thanks so much. Andrew Herman Andrew Herman, Ph. D. Associate Professor Department of Communication Studies Wilfrid Laurier University Waterloo, Ontario N2L 3C5 CANADA 519 884-1970 x3693 _______________________________________________ The Air-L@listserv.aoir.org mailing list is provided by the Association of Internet Researchers http://aoir.org Subscribe, change options or unsubscribe at: http://listserv.aoir.org/listinfo.cgi/air-l-aoir.org Join the Association of Internet Researchers: http://www.aoir.org/
participants (3)
-
Andrew Herman -
Esther Milne -
M. Deanya Lattimore