Fowarded by request. Holly ---------------------------- Original Message ---------------------------- Subject: From A to <A>/air-l From: "Anastasia Scott" <mktgtwo@umn.edu> Date: Thu, January 6, 2011 9:26 am To: air-l-owner@listserv.aoir.org -------------------------------------------------------------------------- ________________________________________________________________________ Essays exploring the role of markup in contemporary discourse FROM A TO <A>: Keywords of Markup Edited by Bradley Dilger and Jeff Rice University of Minnesota Press | 272 pages | 2010 ISBN 978-0-8166-6609-6 | paperback | $25.00 ISBN 978-0-8166-6608-9 | hardcover | $75.00 From A to <A> investigates the relationship between media and culture by articulating questions regarding the role of markup. How do the codes of HTML, CSS, PHP, and other markup languages affect the Web’s everyday uses? How do these languages shape the Web’s communicative functions? This novel inquiry positions markup as the basis of our cultural, rhetorical, and communicative understanding of the Web. PRAISE FOR FROM A TO <A>: "From A to <A> is a marvelous conception—notably good, in essay after essay, at constructing and mining a developmental history of web technologies. Bradley Dilger and Jeff Rice have assembled a remarkably thoughtful community of thinkers." —Stuart Moulthrop, University of Baltimore ABOUT THE EDITORS: Bradley Dilger is associate professor of English at Western Illinois University. Jeff Rice is associate professor of English at University of Missouri– Columbia. For more information, including the table of contents, visit the book's webpage: http://www.upress.umn.edu/Books/D/dilger_from.html Sign up to receive news on the latest releases from University of Minnesota Press: http://www.upress.umn.edu/mediaalert.html Please email me if you have any questions. -- Heather Skinner, Publicist University of Minnesota Press 111 3rd Ave S, Ste. 290 Minneapolis, MN 55401-2520 skinn077@umn.edu v * 612-627-1932 f * 612-627-1980 ______________ Anastasia Scott Marketing Assistant University of Minnesota Press 111 Third Ave. S., Suite 290 Minneapolis, MN 55401-2520 www.upress.umn.edu 612.627.1933 -- Holly Kruse List Manager holly@aoir.org