Report: How People Watch ? The Global State of Video Consumption August 4, 2010 http://blog.nielsen.com/nielsenwire/global/report-how-we-watch-the-global-st... Video consumption across multiple platforms is now a global phenomenon. Consumers in all regions are proving their insatiable appetite for video information and entertainment ? thus far adding screens to their media mix, not replacing them. To get a better sense for how the world is watching video, today, Nielsen recently completed a survey of more than 27,000 online consumers in 55 countries, asking simple questions about how they watch video. Internet access still varies considerably by region, so the results of an online survey are not representative of the total global population, but show us how an important subset of the global population (the connected population) is consuming video across multiple platforms. The results from the survey, with corresponding syndicated Nielsen insights where available, were released today in a new report, ?How People Watch ? A Global Nielsen Consumer Report.?