Research on "passive" social media use?
Hi Lisbeth, You might want to look up the literature on power law of participation: Adamic, L. A., & Huberman, B. A. (2002). Zipf’s law and the Internet. Glottometrics, 3(1), 143—50. Adar, E., & Huberman, B. A. (2000, October 2). Free riding on Gnutella. Retrieved October 30, 2008, from http://www.firstmonday.org/issues/issue5_10/adar/ Benkler, Y. (2006). The Wealth of Networks: How Social Production Transforms Markets and Freedom. Yale University Press. Mayfield, R. (2006, April 27). Power Law of Participation. Ross Mayfield's Weblog. Retrieved October 29, 2008, from http://ross.typepad.com/blog/2006/04/power_law_of_pa.html Joyce, E., & Kraut, R. E. (2006). Predicting Continued Participation in Newsgroups. Journal of Computer-Mediated Communication, 11(3), 723-747. Lakhani, K. R., & von Hippel, E. (2003). How open source software works: "free" user-to-user assistance. Research Policy, 32(6), 923-943. Regards, Dominic ---------------------- Message: 13 Date: Wed, 4 Nov 2009 15:44:21 +0100 From: "Lisbeth Klastrup" <klastrup@itu.dk> To: <air-l@listserv.aoir.org> Cc: klastrup@itu.dk Subject: [Air-L] Research on "passive" social media use? Message-ID: <004001ca5d5d$4d2543f0$e76fcbd0$@dk> Content-Type: text/plain; charset="iso-8859-1" Hi all, A question related to what we do NOT do while spending our time on social network sites: I?m currently trying to dig up academic literature documenting in some form the numbers of active versus passive users of social media, with special focus on the passive users.? ?Active? here for the sake of argument meant in a broad sense:? uploading content, commenting, rating; and ?passive? as just watching or reading, but not interacting with content in any way.? Im basically interested in all forms of recent academic research on this, which actually provide some numbers, not just mentionings of ?rule of thumbs? or second-hand information. ? Particularly, I?d love to know if anyone has researched how many people? ?just? read status updates and do NOT comment, retweet, ?Like? them etc on sites like Facebook or Twitter. (I know it?s a tricky question and perhaps not very useful to make the distinction, since most are likely to have commented or ?liked? at some point, but then again I surmise some people are more likely to do it on a more regularly basis than others, and some are very rarely active??) What I have found so far: A 2008 OfCom report in their UK survey results reports that ?40% looks at other people?s sites (eg. SNS profiles) without leaving messages?, but does not deal with ?passivity? otherwise. A Sysomos survey of Twitter users claims to have found that 21% of people with Twitter-accounts have never tweeted (so they must be ?passive? readers of other people?s tweets?). I know of? Jenny Preece?s early work on lurkers, and Jose Van Dijck in her 2009 paper ?Users like you? Theorizing agency in user-generated content? mentions a Forrester report from 2007 ?Mapping Participation in Activities? (which you have to pay for), talking of 33% of users being passive spectators (of videos, blogs etc) and 52% ?inactives?. An OECD 2007 report ?Participative Web: User-Generated content? (according to Dijck) says more than 80% are passive recipients of content. All in all not much knowledge to go by, and mostly just numbers. And then there?s the 1/10/89 % meme, but how substantial is it: www.guardian.co.uk/technology/2006/jul/20/guardianweeklytechnologysection2 I've perused Danah Boyd?s extensive list on social network research, but at least judging from the titles of articles listed there & still unknown to me, ?passive? SNS use hasn?t really been the topic of any papers so far? So: Do any of you know of any (other) work in this area? ? I?ll be happy to do a summary here or in the social media sphere.. Lisbeth Klastrup, IT University of Copenhagen
Hi again, These are some other essential studies that you may want to look at. Jones, Q., & Rafaeli, S. (1999). User population and user contributions to virtual publics: A systems model. Proceedings of the International ACM SIGGROUP Conference on Supporting Group Work, 239 320325. Phoenix, Arizona, United States, doi: 10.1145/320297.320325 Lampe, C. (2006). Ratings use in an online discussion system: The Slashdot case. Ph. D. Thesis, University of Michigan, Ann Arbor, MI. Lee, Y. W., Chen, F. C., & Jiang, H. M. (2006). Lurking as participation: a community perspective on lurkers' identity and negotiability404-410, Mockus, A., Fielding, R. T., & Herbsleb, J. D. (2002). Two case studies of open source software development: Apache and Mozilla. ACM Transactions on Software Engineering Methodology, 11(3), 309-346. doi: 10.1145/567793.567795 Zhang, W., & Storck, J. (2001). Peripheral members in online communities. Paper presented at the 7th Americas Conference on Information Systems, Boston, MA. http://hdl.handle.net/2038/1108 Elif Yilmaz PhD Candidate, Media and Information Studies Michigan State University On Wed, Nov 4, 2009 at 12:57 PM, Dominic Yeo <skyrock@gmail.com> wrote:
Hi Lisbeth,
You might want to look up the literature on power law of participation:
Adamic, L. A., & Huberman, B. A. (2002). Zipf’s law and the Internet. Glottometrics, 3(1), 143—50.
Adar, E., & Huberman, B. A. (2000, October 2). Free riding on Gnutella. Retrieved October 30, 2008, from http://www.firstmonday.org/issues/issue5_10/adar/
Benkler, Y. (2006). The Wealth of Networks: How Social Production Transforms Markets and Freedom. Yale University Press.
Mayfield, R. (2006, April 27). Power Law of Participation. Ross Mayfield's Weblog. Retrieved October 29, 2008, from http://ross.typepad.com/blog/2006/04/power_law_of_pa.html
Joyce, E., & Kraut, R. E. (2006). Predicting Continued Participation in Newsgroups. Journal of Computer-Mediated Communication, 11(3), 723-747.
Lakhani, K. R., & von Hippel, E. (2003). How open source software works: "free" user-to-user assistance. Research Policy, 32(6), 923-943.
Regards, Dominic
---------------------- Message: 13 Date: Wed, 4 Nov 2009 15:44:21 +0100 From: "Lisbeth Klastrup" <klastrup@itu.dk> To: <air-l@listserv.aoir.org> Cc: klastrup@itu.dk Subject: [Air-L] Research on "passive" social media use? Message-ID: <004001ca5d5d$4d2543f0$e76fcbd0$@dk> Content-Type: text/plain; charset="iso-8859-1"
Hi all, A question related to what we do NOT do while spending our time on social network sites:
I?m currently trying to dig up academic literature documenting in some form the numbers of active versus passive users of social media, with special focus on the passive users.? ?Active? here for the sake of argument meant in a broad sense:? uploading content, commenting, rating; and ?passive? as just watching or reading, but not interacting with content in any way.? Im basically interested in all forms of recent academic research on this, which actually provide some numbers, not just mentionings of ?rule of thumbs? or second-hand information. ? Particularly, I?d love to know if anyone has researched how many people? ?just? read status updates and do NOT comment, retweet, ?Like? them etc on sites like Facebook or Twitter. (I know it?s a tricky question and perhaps not very useful to make the distinction, since most are likely to have commented or ?liked? at some point, but then again I surmise some people are more likely to do it on a more regularly basis than others, and some are very rarely active??)
What I have found so far: A 2008 OfCom report in their UK survey results reports that ?40% looks at other people?s sites (eg. SNS profiles) without leaving messages?, but does not deal with ?passivity? otherwise. A Sysomos survey of Twitter users claims to have found that 21% of people with Twitter-accounts have never tweeted (so they must be ?passive? readers of other people?s tweets?).
I know of? Jenny Preece?s early work on lurkers, and Jose Van Dijck in her 2009 paper ?Users like you? Theorizing agency in user-generated content? mentions a Forrester report from 2007 ?Mapping Participation in Activities? (which you have to pay for), talking of 33% of users being passive spectators (of videos, blogs etc) and 52% ?inactives?. An OECD 2007 report ?Participative Web: User-Generated content? (according to Dijck) says more than 80% are passive recipients of content. All in all not much knowledge to go by, and mostly just numbers. And then there?s the 1/10/89 % meme, but how substantial is it: www.guardian.co.uk/technology/2006/jul/20/guardianweeklytechnologysection2
I've perused Danah Boyd?s extensive list on social network research, but at least judging from the titles of articles listed there & still unknown to me, ?passive? SNS use hasn?t really been the topic of any papers so far?
So: Do any of you know of any (other) work in this area? ? I?ll be happy to do a summary here or in the social media sphere..
Lisbeth Klastrup, IT University of Copenhagen _______________________________________________ The Air-L@listserv.aoir.org mailing list is provided by the Association of Internet Researchers http://aoir.org Subscribe, change options or unsubscribe at: http://listserv.aoir.org/listinfo.cgi/air-l-aoir.org
Join the Association of Internet Researchers: http://www.aoir.org/
Greetings colleagues- We are searching for a tenure track faculty member in the area of Computational Journalism. Details follow below: POSITION ANNOUNCEMENT, Please Distribute Assistant Professor of Computational Journalism The School of Journalism and the Department of Telecommunication, Information Studies & Media at Michigan State University are seeking an innovative, dynamic individual to fill a full-time, tenure stream position in Computational Journalism at the Assistant Professor level. Candidates will be expected to gain recognition through peer- reviewed scholarly publications. Faculty are also expected to pursue external funding to support their research activity, which, if successful, may result in a reduced teaching load. Candidates will join an enthusiastic, multidisciplinary faculty team and should be able to contribute through research and design experience at the intersection of journalism and information or computer science. To fill this position we seek a person who creates and/or uses new information and communication technology tools, services, or systems that collect and disseminate news in a cutting edge fashion Expertise or experience in other disciplines is also welcome as individuals who can employ multidisciplinary approaches are sought to teach two courses a semester in our undergraduate and graduate programs, as well as advise graduate students on projects and research. Visit http://cas.msu.edu/ for complete information on our majors, degrees, and specializations. Qualifications: PhD required. University level teaching experience preferred. We seek a versatile scholar with a portfolio of innovative research. Appointment Level: Assistant Professor To Apply: Applications may be sent via email or the postal service. All applications must include: + Curriculum Vitae + Names/addresses/telephone numbers of 3 references (no recommendation letters) + Teaching philosophy + Concise (one page or less) statement of research interests and plans and how they relate to the nature and role of journalism in an increasingly networked world. Send materials to: Cliff Lampe, Search Committee Chair Computational Journalism Faculty Search Department of Telecommunication, Information Studies, and Media Room 409, Communication Arts and Sciences Building Michigan State University, East Lansing, 48824-1212 E-mail: lampecli@msu.edu Application review begins December 1, 2009. Search closes when a suitable candidate is hired. Duties begin August 16, 2010. MSU is an equal opportunity/affirmative action institution. MSU is committed to achieving excellence through cultural diversity. The university actively encourages applications and/or nominations of women, persons of color, veterans and persons with disabilities.
Hi Lisbeth, In a research about Flickr (on a database of 5M accounts), presented as a poster at ICWSM08, we found that only 16% of the users were combining at least 2 functions of the site (for example, uploading photos and making comments) ; and less than 10% were combining three or more. You can find the article here : http://arxiv.org/abs/0802.2317. Regards, Jean-Samuel _________________________ Jean-Samuel Beuscart Orange Labs, SENSE "Sociology and Economics of Networks and Services" -----Message d'origine----- De : air-l-bounces@listserv.aoir.org [mailto:air-l-bounces@listserv.aoir.org] De la part de Dominic Yeo Envoyé : mercredi 4 novembre 2009 18:57 À : air-l@listserv.aoir.org Objet : [Air-L] Research on "passive" social media use? Hi Lisbeth, You might want to look up the literature on power law of participation: Adamic, L. A., & Huberman, B. A. (2002). Zipf's law and the Internet. Glottometrics, 3(1), 143-50. Adar, E., & Huberman, B. A. (2000, October 2). Free riding on Gnutella. Retrieved October 30, 2008, from http://www.firstmonday.org/issues/issue5_10/adar/ Benkler, Y. (2006). The Wealth of Networks: How Social Production Transforms Markets and Freedom. Yale University Press. Mayfield, R. (2006, April 27). Power Law of Participation. Ross Mayfield's Weblog. Retrieved October 29, 2008, from http://ross.typepad.com/blog/2006/04/power_law_of_pa.html Joyce, E., & Kraut, R. E. (2006). Predicting Continued Participation in Newsgroups. Journal of Computer-Mediated Communication, 11(3), 723-747. Lakhani, K. R., & von Hippel, E. (2003). How open source software works: "free" user-to-user assistance. Research Policy, 32(6), 923-943. Regards, Dominic ---------------------- Message: 13 Date: Wed, 4 Nov 2009 15:44:21 +0100 From: "Lisbeth Klastrup" <klastrup@itu.dk> To: <air-l@listserv.aoir.org> Cc: klastrup@itu.dk Subject: [Air-L] Research on "passive" social media use? Message-ID: <004001ca5d5d$4d2543f0$e76fcbd0$@dk> Content-Type: text/plain; charset="iso-8859-1" Hi all, A question related to what we do NOT do while spending our time on social network sites: I?m currently trying to dig up academic literature documenting in some form the numbers of active versus passive users of social media, with special focus on the passive users.? ?Active? here for the sake of argument meant in a broad sense:? uploading content, commenting, rating; and ?passive? as just watching or reading, but not interacting with content in any way.? Im basically interested in all forms of recent academic research on this, which actually provide some numbers, not just mentionings of ?rule of thumbs? or second-hand information. ? Particularly, I?d love to know if anyone has researched how many people? ?just? read status updates and do NOT comment, retweet, ?Like? them etc on sites like Facebook or Twitter. (I know it?s a tricky question and perhaps not very useful to make the distinction, since most are likely to have commented or ?liked? at some point, but then again I surmise some people are more likely to do it on a more regularly basis than others, and some are very rarely active??) What I have found so far: A 2008 OfCom report in their UK survey results reports that ?40% looks at other people?s sites (eg. SNS profiles) without leaving messages?, but does not deal with ?passivity? otherwise. A Sysomos survey of Twitter users claims to have found that 21% of people with Twitter-accounts have never tweeted (so they must be ?passive? readers of other people?s tweets?). I know of? Jenny Preece?s early work on lurkers, and Jose Van Dijck in her 2009 paper ?Users like you? Theorizing agency in user-generated content? mentions a Forrester report from 2007 ?Mapping Participation in Activities? (which you have to pay for), talking of 33% of users being passive spectators (of videos, blogs etc) and 52% ?inactives?. An OECD 2007 report ?Participative Web: User-Generated content? (according to Dijck) says more than 80% are passive recipients of content. All in all not much knowledge to go by, and mostly just numbers. And then there?s the 1/10/89 % meme, but how substantial is it: www.guardian.co.uk/technology/2006/jul/20/guardianweeklytechnologysection2 I've perused Danah Boyd?s extensive list on social network research, but at least judging from the titles of articles listed there & still unknown to me, ?passive? SNS use hasn?t really been the topic of any papers so far? So: Do any of you know of any (other) work in this area? ? I?ll be happy to do a summary here or in the social media sphere.. Lisbeth Klastrup, IT University of Copenhagen _______________________________________________ The Air-L@listserv.aoir.org mailing list is provided by the Association of Internet Researchers http://aoir.org Subscribe, change options or unsubscribe at: http://listserv.aoir.org/listinfo.cgi/air-l-aoir.org Join the Association of Internet Researchers: http://www.aoir.org/
participants (4)
-
Cliff Lampe -
Dominic Yeo -
elif yilmaz -
jeansamuel.beuscart@orange-ftgroup.com