Dear Colleagues, I am pleased to share this CfP for the Journal of Marketing Mangement, on 'Influencer Marketing: Interdisciplinary and Socio-Cultural Perspectives'. Please see the full CfP, including submission guidelines and instructions, here: https://www.jmmnews.com/influencer-marketing/ Inquiries regarding guest editors’ expectations, the suitability of specific research topics, and/or submission deadlines should be directed to the Special Issue Editors: • Dr. Lauren Gurrieri (lauren.gurrieri@rmit.edu.au) • Dr. Jenna Drenten (jdrenten@luc.edu) • Dr. Crystal Abidin (Crystal.Abidin@curtin.edu.au) Authors may be aware there is another publication using the name “Journal of Marketing Management” (ISSN 2333-6080). Whilst the title is the same, this publication is in no way associated with Journal of Marketing Management (JMM, ISSN 0267-257X) published by Routledge, Taylor & Francis Group. Authors should note that journal titles cannot be copyrighted, and duplication of existing journal names is unfortunately becoming more common. Therefore we recommend that authors check carefully before submitting to any journal. More information can be found at https://www.jmmnews.com/journal-of-marketing-management-think-check-submit/ * Submissions are encouraged to harness methodologies that seek deep understanding and rich insights on the production, consumption, and lived experiences of influencer marketing. *Transdisciplinary empirical, conceptual and theoretical contributions* are invited on (but not limited to) the following topics: - Defining ‘influencer marketing’ and its theoretical distinctions relative to existing concepts (e.g., celebrity sponsorship, content creation) - Intersections of race, gender, class, age, sexuality, religion, and ability in influencer marketing and critical social justice issues - Amplifying the voices of Global South scholars and perspectives - Consideration of a more diverse scale of influencers, including nano, micro, meso, macro and mega - The consumption of influencer marketing and related implications for identity construction and navigation - The commercialisation and monetisation of private lives (e.g., family, childhood, sexuality) and related ethical considerations, including the rise of the child influencer - The emerging category of post-human influencers, including pet influencers, virtual influencers, and inanimate objects as influencers - Socio-technical assemblages, artifacts and digital materiality within influencer marketing - Influencer-consumer interactions, communication norms, and parasocial relationships - Influencer-influencer interactions, collectives and communities (e.g., collabs) - Advances in innovative digital research methods to examine the contours of influencer marketing - Dynamics and tensions of labour structures in the field of influencer marketing - Professionalisation and legitimisation of the influencer industry - Cross-cultural perspectives of influencer marketing in a global economy with porous borders - Cultural production of ‘drama’ and crisis management in influencer marketing Authors should submit manuscripts of between *8,000–10,000 words* (excluding tables, references, captions, footnotes and endnotes). All submissions must strictly follow the guidelines for the Journal of Marketing Management. These are available at: https://www.tandfonline.com/toc/rjmm20/current. The submission deadline is *01 September 2021.* * Thank you. A/Prof Crystal Abidin, On behalf of Dr Lauren Gurrieri and A/Prof Jenna Drenten ––––––––––––––––––– Associate Professor Crystal Abidin, PhD wishcrys.com Principal Research Fellow & ARC DECRA Fellow, Internet Studies, Curtin University Programme Lead of Social Media Pop Cultures, Centre for Culture and Technology, Curtin University Affiliate Researcher, Media, Management and Transformation Centre, Jönköping University Exec, Association of Internet Researchers ABC Top 5 / Forbes 30 Under 30 Asia / Pacific Standard 30 Under 30 Books: Mediated Interfaces (2020) <https://wishcrys.com/mediated-interfaces-bloomsbury/> Instagram (2020) <https://wishcrys.com/instagram-polity/> Microcelebrity Around the Globe (2018) <https://wishcrys.com/microcelebrity-around-the-globe-emerald/> Internet Celebrity (2018) <https://wishcrys.com/internet-celebrity-emerald/> Recently published: Refracted Publics for Under The Radar Studies (Social Media+Society) <https://journals.sagepub.com/doi/10.1177/2056305120984458> Mapping Internet Celebrity on TikTok (Cultural Science Journal) <https://culturalscience.org/articles/10.5334/csci.140/> Influencer Wars and Productive Disorder (Peter Lang) <https://wishcrys.files.wordpress.com/2020/09/abidin-2020-l8r-h8r.pdf>