Lecture: Dr. Sally Wyatt " Selling Genetic Tests Online" Friday, 16 March, 12:00pm Room 202, Rogers Communication Centre, Ryerson University, Toronto Genetic testing for disease is no longer confined to hospital clinics, as it is now available for purchase on the internet. This online market, known as ‘direct-to-consumer genetic testing’, is diverse, ranging from companies selling tests for rare inherited diseases, to newer companies wanting to enrol a broader public, with testing for common health conditions. Many of these newer companies utilise a range of web 2.0 platforms in order to market their product, and in one case to involve their consumers in genetic research. Sally Wyatt will present preliminary results from this ongoing project. Sally Wyatt is Professor of ‘digital cultures in development’, Maastricht University, Programme Leader of the eHumanities Group, KNAW (http://ehumanities.nl), and Director of WTMC (the Netherlands Graduate School for Science, Technology & Modern Culture, www.wtmc.net). She has worked at the Universities of Sussex, Brighton, East London and Amsterdam as well as at the British Economic and Social Research Council (ESRC). Recently, she has worked on the internet and social exclusion and the ways in which people incorporate the internet into their practices for finding health information and what digital technologies mean for scholarly practice. Together with Andrew Webster, she is editor of a book series, Health, Technology and Society, see http://www.palgrave.com/products/series.aspx?s=HTE Greg Elmer, PhD Bell Globemedia Research Chair, Ryerson University Director, Infoscape Research Lab, www.infoscapelab.ca Columnist, The Hill Times, www.hilltimes.com Address: Room 309, Rogers Communications Centre Ryerson University 350 Victoria Street, Toronto, Ontario Canada M5B 2K3 416-979-5282 _______________________________________________