Tamara, I have also taken a stab at using ANT for describing digital culture and what is "cool" and not cool -- look for my article in Fibreculture: http://journal.fibreculture.org/issue8/issue8_andrews.html As Jeremy mentioned, I found ANT was a little unwieldy for describing zeitgeisty arguments, and it's definitely not so much a method; it's better suited for understanding change over time in more concrete scientific arguments. While Latour and others have critiqued the original model he set up, I saw him speak this past weekend at Columbia and it's interesting how much his ANT ideas still shape what he's working on now :) That said, I've also done some work on why MMO play "isn't cool," drawing on the yet-unpublished dissertation of a friend of mine, Austin Grossman. Both of us drew on The Dialectic of the Enlightenment to make the case. I covered this in my master's thesis -- let me know if you'd like a look at it. Gillian "Gus" Andrews Doctoral student, Communications in Education Teachers College, Columbia University