2 Feb
2010
2 Feb
'10
7:22 p.m.
Is the thinking that motivations for commenting on products and services differ significantly from motivations for other types of online participation? Many product evaluation systems are social environments; a few are not. I doubt that same kinds of people populate both to same degree. It might not be a good idea to lump them together. An interesting tack might be to compare systems that allow for identity and reputation development with those that are truly anonymous -- where there is no handle with which to develop an identity. -z -- Zeynep Tufekci, Ph.D. Department of Sociology and Anthropology University of Maryland, Baltimore County 1000 Hilltop Circle, Baltimore, MD zeynep@umbc.edu @techsoc http://www.technosociology.org