There is quite a bit of work on trust and Ebay seller ratings. I have a paper in New Media Society on the same. Here is the reference:"Vishwanath, A. (2004). Manifestations of interpersonal trust in online interaction: A cross-cultural study comparing the differential utilization of seller ratings by eBay participants in Canada, France, and Germany. */New Media & Society, 6 /*(2), 219-234." Here are some related articles: Bajari, P., & Hortaçsu, A. (2003). The winner's curse, reserve prices and endogenous entry: Empirical insights from eBay auctions. /The Rand Journal of Economics, 34/(2), 329-355. Lucking-Reiley, D. (2000). Auctions on the internet: What is being auctioned and how? /The Journal of Industrial Economics, XLVIII/(3), 227-252. Roth, A. E., & Ockenfels, A. (2002). Last-minute bidding and the rules for ending second-price auctions: Evidence from eBay and Amazon auctions on the internet. /The American Economic Review, 92/(4), 1093-1103. Arun Vishwananth, Ph.D., MBA Assistant Professor School of Informatics SUNY at Buffalo Ronald Rice wrote:
I know that there are large-scale, economic analysis of e-bay usage, as it's a great example of an information-based market economy. But someone asked me if there were any user studies of e-bay, specifically about issues of trust, rating credibility, etc. I said, if anyone knows about this stuff, it would be AoIR folks. See you at AoIR in Chicago! Thanks! ======================================================= Ronald E. Rice Arthur N. Rupe Endowed Professor Co-Director, Center for Film, Television and New Media President-Elect of the International Communication Association Dept. of Communication, 4840 Ellison Hall University of California Santa Barbara, CA 93106-4020 Ph: 805-893-8696; Fax: 805-893-7102 rrice@comm.ucsb.edu http://www.comm.ucsb.edu/rice_flash.htm http://www.cftnm.ucsb.edu/ _______________________________________________ The Air-l-aoir.org@listserv.aoir.org mailing list is provided by the Association of Internet Researchers http://aoir.org Subscribe, change options or unsubscribe at: http://listserv.aoir.org/listinfo.cgi/air-l-aoir.org
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-- Arun Vishwanath, PhD, MBA School of Informatics SUNY at Buffalo