You mean "The Medium is the Massage" (1967), an intentional pun on the now famous aphorism that McLuhan introduced in "Understanding Media" (1964). Actually, the story as I understand it is that this little book was to be titled "The Medium is the Message", but the printer made a spelling mistake in the page proofs, substituting "massage" for "message". McLuhan liked the error so much because of its implication that media work us over that he opted to retain it. In any case, I don't really see this as a "technology and literacy text" except in the broadest possible terms. I think there have already been other good suggestions posted...........Alex Kuskis ----- Original Message ----- From: "Heidelberg, Chris" <Chris.Heidelberg@ssa.gov> To: <air-l@listserv.aoir.org> Sent: Friday, April 21, 2006 10:47 AM Subject: Re: [Air-l] Technology and Literacy text
Mark & Doug:
Consider using the seminal work by McLuhan & Fiore, The Medium Is The Message. It is a short and quck book but it was prophetic.
-----Original Message----- From: air-l-bounces@listserv.aoir.org [mailto:air-l-bounces@listserv.aoir.org] On Behalf Of Mark Warschauer Sent: Friday, April 21, 2006 9:04 AM To: air-l@listserv.aoir.org Subject: Re: [Air-l] Technology and Literacy text
Doug and others--thanks for your replies. I am planning on using Gee's videogames book (cited by Doug below) and also my own book, Laptops and Literacy (coming out from Teachers College Press by the end of summer 2006, which covers use of computers in K-12 settings). I want a third book that provides an overview of the relationship between technology and literacy, probably something similar to Ilana Snyder's edited books but if possible more up to date.
Thanks again-- mark
Mark,
I'm wondering if you mean the use of technology to study literacies, technology-supported literate activities, or techno-literacies such as information literacy?
Ilana Snyder has edited two collections that might be useful for a general "technology and literacy" course that hits each of these approaches:
_Page to Screen; Taking Literacy into the Electronic Age_ (1997) and _Silicon Literacies; Communication, Innovation and Education in the Electronic Age_ (2002)
Gunther Kress's _Literacy in the New Media Age_ (2002) would be appropriate for an advanced undergraduate course; he takes issue with applying the "literacy" label to processes other than reading and writing alphabetic texts, which is a key question for technology/literacy studies.
For an accessible text that focuses primarily on gaming (and that can be used in a variety of interesting ways), there's Jim Gee's _What Videogames Have to Teach Us About Learning and Literacy_ (2004).
Finally, Gail Hawisher and Cindy Selfe's _Literate Lives in the Information Age: Narratives on Literacy from the United States_ (2004).
The above list of texts comes mostly from the fields of literacy studies and computers and writing.
Doug
Douglas Eyman, Senior Co-Editor Kairos: A Journal of Rhetoric, Technology, and Pedagogy htp://english.ttu.edu/kairos/
Mark Warschauer wrote:
Can anybody recommend a text on Technology and Literacy to be used for an undergraduate course on the topic to be taught in spring 2007?
Thanks-- Mark