Dear Colleagues, GESIS Leibniz Institute for the Social Sciences in Cologne, Germany, will host the Annual Conference of the Methods Division of the German Communication Association (DGPuK) on September 30 - October 2 2026. The theme of this year's conference is "Measuring Media Use and Effects: Computational Opportunities and Challenges". For the theme track, we invite contributions that address core opportunities and challenges at the intersection of computational methods and the empirical study of media use and effects. We welcome theoretical, methodological, and empirical work – especially studies that critically reflect on how computational approaches shape what and how we can know about media exposure and its consequences. We also welcome other important methodological papers that address other issues. Submissions can be in English or German. The call for papers is now open. Submission guidelines are available on the official website: https://www.gesis.org/forschung/projekte-und-austausch/tagungen-und-konferen... Submission portal: https://www.conftool.net/dgpuk-methoden-2026/ Deadline for submission: May 15 2026 Regards, Chung-hong Chan (on behalf of the organization team)