[Air-L] Online reputation and information share

Hello everyone, I am conducting a research on active public within convergent media ecosystem and wanted to ask you if you came across any empirical studies on how the care of online reputation affects the type of content that users share in social media including the possibility that some content is not passed at all cause would affect the personal image a person wants to create for themselves. I would appreciate any hints on that. Thank you so much in advance:-) -- Best Regards Ilona Grzywińska PhD Candidate University of Warsaw Tel: +48 501 985 516 Twitter: @igrzywinska Skype: ilona.grzywinska Web: www.webkomunikacja.pl http://about.me/ilona.grzywinska