Hello, I would like to invite you to submit paper abstracts for our panel on *Sport, Power, and Datafication* at this year's *North American Society for the Sociology of Sport <https://nasss.org/conference2025/> *conference in *Seattle, Washington,* on November 5- 8th. Please find our panel description below: Contemporary life is increasingly governed by datafication, which refers to the phenomenon of quantifying human life through digital information for economic, political, and social value (Mejias & Couldry, 2019). The logics and impacts of datafication are now firmly entrenched within the realm of sport. Examples range from the collection and manipulation of athlete biometric data to the algorithmic presentation of digital sports discourse to the implementation of surveillance technologies towards athletes and spectators. This session seeks presentations that critically assess the economic, political, social, cultural, and moral/ethical implications of big data for the cultures of sport. We invite presentations that analyze these tensions from a range of empirical, methodological, theoretical, and disciplinary approaches, including (but not limited to): critical data studies, science and technology studies, critical algorithm studies, media/communications studies, new materialism, cultural studies, and information studies. Due June 10, 2025 Abstract submission link HERE <https://conference.nasss.org/2025/papers/paper_proposal0.php?_gl=1*1ulcpti*_ga*MjAxNzMzMjkzOS4xNzQ2NTY5MDE3*_ga_C85JRRGM2D*czE3NDg2NDY0OTckbzQkZzEkdDE3NDg2NDY3MDckajEwJGwwJGgw> Questions can be sent to Pratik Nyaupane (nyaupane@usc.edu), Brandon T. Wallace (bratwall@iu.edu), or Vincent Peña (vpena4@depaul.edu). -- Pratik Nyaupane Ph.D. Candidate in Communication University of Southern California (He/Him)