Well actually this pricing reminds me of the costing of a book from lambert academic publishing, a german publisher, who has of late sending out alot of e-mails to post grad students and academics. With Lambert the book appears on Amazon but as it is only printed when someone orders the book the price is incredibly high. Authors get very small royalty fee for each book sold but seeing as the price is so high this is unlikely as most will not buy the book. But I noted this book we are discussing is from Wiley and Blackwell, publishers we know well. Perhaps have they switched their business model to one such as this? It is the only explanation I can come to for such a high price. - Jeneen Naji -------- Original Message -------- Subject: Re: [Air-L] book announcementDate: Tue, 08 Mar 2011 15:40:37 -0500From: Nathaniel Poor <natpoor@gmail.com>To: Charles Ess <charles.ess@gmail.com>CC: Air list <air-l@listserv.aoir.org> Charles- The Amazon link you sent lists the book at $US 200 (well ok $199.95 and then a discount, but $200). Is that accurate? I know that's the hardcover, but if that's the price how is anyone going to buy it? Even the Kindle edition is $150. -Nat.