Hi everyone, The Australian Council for International Development (ACFID) recently published guidance on how to create an ethical decision-making framework (EDMF) for communications. While it's written for the development sector, it's equally useful for other types of comms. It was specifically designed for digital communications. I researched/wrote the guidance and thought this group might find it interesting: https://acfid.asn.au/ethical-decision-making-framework-communications The AoIR's ethics guidelines were a particularly useful resource and I've included a link to them in section 6 <https://acfid.asn.au/content/section-6-useful-information-edmfs>(Useful information on EDMFs), along with a selection of other relevant guidelines, codes and papers. Here's a little more background on the need for more ethical guidance for digital communications: "Recent (and rapid) developments in smartphone technology, mobile internet and social media publishing have provided Australian iNGOs with many new opportunities and challenges when sharing stories about their work. Nearly 90% of Australians now own a smartphone and nearly 80% use social media, which has spurred massive change in the marketing and publishing industries. In the last five years alone, smartphone cameras have improved enormously and the newest smartphones can now capture publishing-quality images. "For iNGOs, these changes have fuelled both a desire to create new content for digital platforms, and an increase in the number stories able to be created using smartphones that are privately owned by their staff/members/supporters. "While the benefits are great, publishing more stories also creates more risk. Emily Moreton’s report for ACFID, Images in online fundraising and marketing (2018), highlighted that while the Code of Conduct was updated to include an ethical decision-making framework (EDMF) in 2017 (Compliance Indicator 6.2.1), 63% of ACFID Members responding to the ACFID Images Survey stated that more guidance on how to create an EDMF was a high priority. The report also noted, “Members themselves also identified gaining informed consent as the second-most challenging issue, and it was the only issue marked as ‘extremely challenging’ by survey respondents.”" I'd be interested to hear AoIR members' thoughts on these guidelines and would appreciate any links other relevant literature/resources. Best, Jill *Jill Farrar* Communications Consultant +61 403 963 577 | farrar.jill@gmail.com www.jill-farrar.com | Melbourne, Australia