See also the four articles below, all published in SAGE journals. Nick Cova, B., Pace, S., & Skalen, P. (2015). Brand volunteering: Value co-creation with unpaid consumers. Marketing Theory, 1470593115568919–. doi:10.1177/1470593115568919 Fuchs, C. (2013). Digital prosumption labour on social media in the context of the capitalist regime of time. Time & Society, 23(1), 97–123. doi:10.1177/0961463X13502117 Hartmann, B. J. (2015). Peeking behind the mask of the prosumer: Theorizing the organization of consumptive and productive practice moments. Marketing Theory, 1470593115581722–. doi:10.1177/1470593115581722 Zukin, S., Lindeman, S., & Hurson, L. (2015). The omnivore’s neighborhood? Online restaurant reviews, race, and gentrification. Journal of Consumer Culture, 1469540515611203–. doi:10.1177/1469540515611203 On 2015-11-10 18:15, Gallagher, John wrote:
Hi everyone,
I’m currently looking for resource about online reviewing as unpaid labor/value creation (in particular Amazon reviews, but online reviewing generally would work). Would anyone happen to know of articles that focus specifically on this topic?
Sincerely, John
John R. Gallagher, PhD Visiting Assistant Professor English Department University of Illinois, Urbana-Champaign johng@illinois.edu<mailto:johng@illinois.edu>
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