Here is my draft: https://docs.google.com/document/d/1vG4m-rF8dh6y3HjuUV9Vu5FLofKOZ3j4a5h 5g9AWf7w/edit Comments (on the doc) over the next 18 hours will be very useful as I refine this for putting up on SurveyMonkey. In terms of distribution, the call to answer the survey will go to the 10,000 email addresses we have in the Twin Cities (we don't know if people work in downtown Saint Paul), be posted on lots of neighborhood Facebook groups surrounding downtown on Facebook, ask downtown groups to put in their e-newsletters, and then I'll start promoting to owners of Facebook Pages around downtown Saint Paul one by one (while also inviting them to a meet and greet each other social media lunch), and I'll experiment a bit with targeted Facebook Ads, but our budget is limited. As new members join organically via Facebook I will also ask them to answer the survey (and over time a shortened version). For context, this is a three month pilot project based on a small donor advised fund grant from the Knight Foundation's new local Saint Paul rep. I may only get 100 responses, but that base will include the 10 key volunteers I need to successfully launch and sustain a unique "daytime" crowd Facebook Group in a downtown. I hope in a year that we will be able to do a post-survey as well. Steve On Mon, Sep 25, 2017 at 10:28 AM, Steven Clift <slc@publicus.net> wrote:
E-Democracy is launching a small grant funded effort to build online engagement among workers and residents in downtown Saint Paul.
It will be an interesting mix of civic, professional, and social networking. The key difference from typical local online groups will be a focus on the daytime crowd... primarily workers. (Greater downtown Saint Paul has roughly 75,000 workers, 8,000 residents and growing fast housing wise. My goal, build an online group with 10% of folks who work, live, or frequently visit downtown or 10,000 people in a Facebook Group.)
While E-Democracy invested heavily in an online neighbors forum user survey which generated 1300 responses - http://blog.e-democracy.org/p osts/2610 - it was at the *end* of a well funded project. (Although, by design with our volunteer base and cheap tech, the online communities live on supported by participant donations.)
In this case, I see an opportunity for a short pre-engagement survey that can be used to both get some baseline data and inform the facilitation, content seeding, and guidelines for the online (Facebook) group.
And if we secure funding beyond the three month pilot, we can do a post survey in a year.
So what questions have you asked in a similar situations? Or about community engagement? Or professional networking online? Etc.
Please send input along ASAP: clift@e-democracy.org
In the next two days, I need to get our short survey into the field. We will be promoting it through many local channels to reach prospective group members and will include an invite to request an invite to the new group with their email at end of the survey.
Thanks, Steven Clift E-Democracy.org
P. S. Last time we took 18 months to research, deliberate on and craft our questions. This was our previous question set: https://drive.google.com/open?id=0B7hmVl0vhGLVTjhudFU0ZGU5RlU&authuser=0