I recommend Questioning the Media: A Critical Introduction (Paperback) by John Downing, Ali Mohammadi, Annabelle Sreberny-Mohammadi SAGE Publications (USA); 2Rev Ed edition (May 1995) It is older - pub is 1995 so not hip with Web 2 talk, but rich with insights in the major media and the way media interacts with culture. Who runs the media, how they work, what does it all mean... I use this book to cover the broadcast topics and do all of the web related topics using the web. Alex Randall Prof of Communication Univ of the Virgin Islands ----- Original Message ----- From: "Ted M Coopman" <coopman@u.washington.edu> To: <air-l@listserv.aoir.org> Sent: Tuesday, July 10, 2007 2:07 PM Subject: [Air-l] Textbook Advice
Hello All,
I am picking up a class at a California State U campus and would appreciate some textbook suggestions. It is an evening lecture course that meets once a week with 40 students (semester system). It is a required course. The CSU student population tends to be diverse and often older (average mid-to-late 20s). Ideally, I would like something that integrates new and old media. The program is in Radio, Television, Film, and Theatre and regularly uses web-based technologies (WebCT).
Here is the catalog description:
Media Theory and Research Theories of audience behavior and analysis of current social research on mass media. Emphasis on interplay between telecommunications media and interpersonal communication, especially uses and effects of media involving peer groups, minorities, children and families.
Prereq's are Broadcast Communications (industry/regulations/technology) and Electronic Media and Culture.