*Call for papers: International Journal of Marketing Semiotics & Discourse Studies Vol.VII (2019) * www.ijmarketingsemiotics.com *Submissions for Vol. VII are accepted from now and until the end of 2019 and will be published immediately upon acceptance based on our new all-year-round publishing policy (see relevant announcements).* *About IJMS&DS* The *International Journal of Marketing Semiotics **& Discourse Studies* is an open-source, double blind-reviewed academic journal that covers a wide spectrum of interdisciplinary marketing/semiotic/discourse analytic research streams, spanning: - Conceptual approaches and empirical research across the 5 P's by drawing on different semiotic (post-structuralist, sociosemiotic, Peircean, structuralist, cultural, textual, visual, multimodal) and discourse analytic (CDA, DHA) perspectives. - Consumer cultural theory and research - Cultural experiences, artefacts, practices, spectacles - In virtual, ‘real’, hyperreal environments - In individual or community settings - Methodological frameworks for conducting research into product/service/retail branding, brand identity development, brand equity, packaging design, competitive packaging analysis, new product development, pricing, advertising, IMC development and competitive analysis, consumer behavior (offline and online). - Comparing and contrasting existing marketing research conceptual and methodological frameworks with discourse analytic/semiotic ones. - Cross-disciplinary approaches on marketing research issues that combine discourse analysis and semiotics with perspectives from the social sciences and the humanities, such as anthropology, literary studies, psychoanalysis, anthropology, rhetoric, sociology. *Acceptable contents and content formats include the following: * - Academic conceptual and empirical research papers (see Submission Guidelines @ https://ijmarketingsemiotics.com/submission-guidelines-2/) - Practitioners’ (agencies’) case-studies - Academic presentations (either as part of taught curricula or as delivered in academic conferences) - Full books or individual chapters (either printed or in print) - Book reviews If you wish to contribute to the *International Journal of Marketing Semiotics **& Discourse Studies*, please send your content to: Dr. George Rossolatos email: georgerossolatos123@gmail.com