Beth Mazur wrote:
To clarify, I am looking for responses to Gladwell's thesis in journals, book chapters, or books.
Only to Gladwell? What about Moore's Crossing the Chasm or Rogers' Diffusion of Innovation? I'd certainly be interested to read some critiques of the general concept, and a quick Google search turned up this book chapter critique of diffusion of innovation: http://web.cbs.dk/staff/damsgaard/pdf/whatswrongwithDOItheory.pdf
Beth Mazur IDblog: http://idblog.org
If you want to use this article you should start a serious critique of their theses. They say that Rogers said: diffusion HISTORY is not important. Where did they find that? Regards, F Thomas -- ................................... Dr. Frank Thomas FTR Internet Research Rosny, France <A HREF="CALLTO://Frank_Thomas"><IMG